Published: 2021/01/21
A Year of Renewal
Another year, another Janu-worry, another wrinkle. Not on our watch! So if you’re looking for a new skincare regime, we have one you’ll want to stick to.
WHERE TO START
With so many skincare routines out there, how do you know which one is right for you and will deliver the results you want? This is where we come - or rather - where the A-Firm Brightening Range - a powerful anti-ageing botanical complex formulated to target the primary signs of ageing.
NOT ALL SKIN ROUTINES ARE MADE FOR YOU
A-Firm Brightening Range is specifically made for South African women with melanin-rich skin to reduce and diminish pigmentation, uneven skin tone and blemishes for radiant, glowing skin. Formulated with 10 active botanicals, A-Firm is designed to enhance the skin you’re in.
3 STEPS. TWICE A DAY. ZERO RESULTS. NOT A-FIRM.
So, you've put in the time and money doing a skincare routine and have nothing to show for it. Not all skincare delivers the results they claim to. A-Firm’s Brightening range does what it says it will for visible results in as little as 3 days*.
Increase radiance for younger-looking skin, while decreasing fine lines and wrinkles by day and swap out oily skin for matte, radiant glowing and moisturised skin at night.
EASY STEPS TO MORE RADIANT, EVEN-TONE SKIN.
STEP 1 : CLEANSE
Cleanse your face twice a day to remove dirt & dead skin cells for clean, clear skin.
STEP 2 : TONE
Use toner twice daily after cleansing to balance and refresh skin.
STEP 3: APPLY SERUM. VISIBLE RESULTS IN 3 DAYS*
Once you’ve cleansed your skin, the next step is a good serum. A-Firm Brightening Even Tone Serum is formulated to dramatically reduce the look of uneven skin tone in three days* and reveal bright, even skin in seven days*.
How To: Apply a small amount of serum to your face and neck with either your fingertips or palms before applying your daily moisturiser.
STEP 4: APPLY EYE CREAM. SEE RESULTS IN 7 DAYS*
One of the areas most neglected are our eyes. Everyone always focuses on the skin and sometimes forgets the eyes - until we spot unsightly discolouration and fine lines.
Defined as a highly concentrated formula with active ingredients designed to penetrate our skin, serums aren’t just a trend - they’re here to stay. A-Firm Brightening Even Tone Eye Cream is a gentle, yet effective formula specially created to reduce dark circles for brighter eyes in seven days* with a smoother look and feel after 14 days**.
How To: Gently tap small dots under your eyes, starting in the innermost corner and moving outward. Pat the product into your skin. Avoid dragging or rubbing
STEP 5: CORRECT DARK SPOTS
Uneven skin tone and dark spots are associated with ageing skin, sun exposure and other factors brought about by the unique South African climate. Target and treat stubborn pigmentation, dark spots and blemishes for visible results in three days* with A-Firm Brightening Targeted Pigmentation & Dark Spot Corrector.
Restore skin’s brightness, improve the appearance of targeted blemishes on darker skin tones and enjoy your best skin.
How To: Apply dark spot corrector to affected areas in the morning and at night, before your moisturiser.
STEP 6: DAY MOISTURISER
Apply A-Firm Brightening Even Tone Day Cream in the mornings after cleansing to protect, brighten, and firm skin in just seven days*; and within a month, visibly reduces discolouration and wrinkles.
The Day Cream also contains UV filters to help protect your skin against daily sun damage. For best results, use with A-Firm Brightening Even Tone Night Cream.
STEP 7: NIGHT MOISTURISER
Apply Even Tone Night Cream in the evenings after cleansing. For best results, use with Even Tone Day Cream.
Turn bedtime into restoration time A-Firm Brightening Even Tone Night Cream, formulated with ingredients to reduce sebum production, promoting a matte finish, so you can wake up to smooth, even and radiant skin.
Hello bright, even skin!
There’s never been a better time to invest in more youthful, brighter skin than 2021. As the candles on your birthday cake increase this year, resolve to nip unevenness in your skin tone in the bud with the A-Firm Brightening Range.
“When your skin is popping you feel great and it affects the way you carry yourself,” says award-winning celebrity chef, media personality and entrepreneur Lorna Maseko.
We couldn’t agree more!
Shop the A-Firm Brightening range at www.my.justine.co.za and say goodbye to bothersome blemishes and pesky pigmentation, and hello to even skin for good this year - and beyond.
*Based on a clinical study
**Based on a consumer study
